Privacy Policy — Hearth Display

Last updated: January 1, 2025

1. Introduction

Hearth Display Inc. ("Hearth," "we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Hearth Display device, mobile applications, and website (collectively, the "Services").

We are committed to a family-first approach to privacy. Your family's data belongs to your family. We do not sell personal information to third parties.

2. Information We Collect

Information You Provide

Account registration details (name, email address, password)
Family member profiles (names, ages, preferences)
Calendar events and scheduling data you sync to Hearth
Meal preferences and dietary information you choose to enter
Photos you upload for rotating wallpaper display
Messages and communications you send to us

Information Collected Automatically

Device information (hardware model, operating system, unique device identifiers)
Usage data (features used, time spent, interactions with the display)
Log data (IP address, browser type, pages visited on our website)
Wi-Fi network name (not password) for connectivity purposes

3. How We Use Your Information

We use the information we collect to:

Provide, operate, and improve our Services
Personalize your Hearth experience for your family
Sync calendar and task data across your family's devices
Generate AI meal planning recommendations (Family and Premium plans)
Send you product updates, security notices, and support communications
Respond to your comments, questions, and requests
Analyze usage patterns to improve product features
Comply with legal obligations

4. Information Sharing

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We may share information in the following limited circumstances:

Service Providers: Trusted vendors who help us operate the Services (cloud hosting, payment processing, analytics) under strict data protection agreements.
Calendar Integration Partners: When you connect Google Calendar, Apple Calendar, or Outlook, data is exchanged under those providers' terms.
Legal Requirements: When required by law, court order, or governmental authority.
Business Transfers: In connection with a merger, acquisition, or sale of assets, with advance notice to users.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide Services. You may request deletion of your account and associated data at any time by contacting us at hello@hearthdisplay.org.

6. Children's Privacy

Hearth is designed as a family tool and may display content related to children within a family account controlled by an adult. We do not knowingly collect personal information directly from children under 13. Family member profiles for children are managed by the account-holding adult.

7. Your Rights

Depending on your location, you may have rights to access, correct, delete, or export your personal data. To exercise these rights, contact us at hello@hearthdisplay.org.

8. Security

We use industry-standard encryption (TLS/SSL) for data in transit and AES-256 encryption for data at rest. We conduct regular security audits and follow responsible disclosure practices.

9. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes via email or an in-app notification at least 30 days before the change takes effect.

10. Contact Us

If you have questions about this Privacy Policy, please contact us at:
Hearth Display Inc.
111 SW 5th Avenue, Suite 3150, Portland, OR 97204
hello@hearthdisplay.org
+1 (503) 555-0261